Great Review in Today’s Boston Herald

Mat Schaffer wrote a lovely review of my book, The Farmer’s Kitchen, in today’s…


Food Security

During high school summer vacations, I worked in a gift catalogue warehouse. I…


Marketing Your Menu

Aside from word of mouth, a restaurant’s menu is perhaps their best marketing…


Allocating Expenses

Business owners need to know a few basic terms for evaluating the health of…


Sustainable Seafood

Barton Seaver’s new cookbook hits shelves on May 3rd.  What? You’ve never heard…


Planning for Design

Bringing in appropriate design consultation early in the planning process of a…


Getting Started: Writing a Marketing Plan

Last month, we offered an overview of marketing plans and their value in…


Inventory Management

Every month chefs hunker down in the walk-in refrigerator and dry-storage room…


Announcing: The Farmer’s Kitchen

I’m thrilled to announce that my new cookbook, The Farmer’s Kitchen: The…


Creating a Marketing Plan to Increase Sales

“You got to be careful if you don’t know where you’re going, because you might…